Facebook Marketing Training and Step by Step Guide
Facebook Marketing Training in Recorded Webinar [Watch Now]
All marketers and business owners are keen to building cyber assets such as websites, blogs, Facebook pages, LinkedIn profiles, YouTube brand channels and so on — only because competitors seems to be doing same. They are not into the strategy or the proper execution. The outcome such properties are diffuse and disorient their brand, and confuse customers.
Strategy is very important before you implement anything on the internet, integrates all offline and online brand assets. It should be accounted which medium are incrementing business.
This training will definitely help you achieve these outcomes. It will give you a clear understanding of the building strong Facebook marketing strategies step by step, and equip you with the tools, the important techniques and the knowledge to develop cohesive marketing strategies, and execute effective Facebook marketing campaigns.
What you will learn in this Free Facebook Marketing Training Webinar?
What is Facebook?
Facebook is a social media site that helps you to connect with colleagues, family members and friends online. Originally The Facebook developed for college students in 2004 by Mark Zuckerberg at Harvard University. From 2006, anyone with a valid email address and over the age of 13 could join this social giant. Today, Facebook.com is the largest social media network in the world, with more than2.5 billion active users .
What are the Uses of Facebook?
Facebook allows, its registered members to create profiles, upload photos and video in their timeline, send messages via messenger, discuss(comments) on friends timeline updates and keep in touch with their friends, family members and colleagues.
Can sell your products using Facebook Marketplace or Facebook Ads
Can earn money by using Facebook’s Creator Studio and Page by updating unique Videos.
What are the Features in Facebook?
Individual Account – Connect with Friends, colleagues, and family.
Messenger – allows members to chat with friends and unknown members
Marketplace – allows to sell, buy, and enquire to classified ads.
Groups – Its a Social community for the people who are all having the same thought process.
Events – allows members to list an event, invite guests and identify who plans to attend.
Pages – allows to create and promote a public page for a specific reason.
Ads Manager or Facebook For Business
Individual Account in Facebook
In Facebook you can add Friends up to 5000 members, you can’t add more than 5000 members in your friend’s list. those who want to be your friend over 5000 people already you have connected, they can be your followers
Can share thoughts, feelings, photographs, videos, and more on your timeline. Also, you can set privacy like who can see your updates.
Can chat individually or as a group in messenger.
Can watch Video using Facebook Watch
Can create and participate in groups related to you.
Can follow and interact business pages using a timeline, messenger, and more.
What is Facebook Messenger? A step by step Guide
It is Chat Feature Where members can chat with their friends. In messnger you can see two options,
Recent inbox in Facebook Messenger
Where you can see all the messages you are involved and your friends sent. It’s like an Inbox in Email. If your friend’s messages, you will get notified instant.
Message Request in Facebook Messenger
Where you can see all the messages sent by anonymous persons to you. i.e, the person who is sending not contact with you at any way in Facebook. You will not get notified, if you receive messages from unknown persons to you. Its like a spam folder in email. Its your responsibility to check accordingly.
Conclusion: Do not send any marketing messages to unknown people. Its time waste and your profile may get blacklisted from using Facebook.
What is Facebook Events?
A Facebook event is a calendar-based feature which can be used to inform users of upcoming events to friends, fans or followers of a page. The Events at Facebook can be listed by anyone, and can set privacy to access information by anyone or private. The organizer can invite their friends, fans/followers of a page and members of a group.
How to list Event on Facebook?
How to promote Event on Facebook?
What is Facebook Watch?
You can find videos and original shows on Facebook Watch with any subjects like news, comedy, entertainment, sports, health, and more. Facebook Watch TV app is used to watch FB videos on TV. Just download it.
What is Marketplace on Facebook?
Facebook Marketplace is an open platform to buy and sell new and used physical products, sell, and rent any properties by many Facebook users. This feature is not open to all. But, more than 800 million users using it.
How to use Marketplace as buyer?
Anybody who has access to the marketplace can search the products they are looking for using search and category filters.
The Marketplace doesn’t have any payment option to buy using the online payment method, so you have to settle payments directly to the seller in person or any outside payment method. So, its the buyer’s responsibility to double-check the seller’s trust score.
The available ways to communicate sellers are Messenger and Whatsapp.
Marketplace product description Page where you can contact using messenger by clicking on the send button. If you want to ask any other question, you can change the message and send. Also, you are allowed to see some of the seller’s information.
How to list product in Facebook Marketplace?
1 ) Go to Marketplace on your Facebook
2) Click on + Sell Something
3) Choose Item for Sale or Properties for Sale or Rent.
4) Update product information and Click Next. (Make sure that your image does not have text more than 20%.)
5) Select where this product has to be shared instead of Marketplace alone and Publish.
Choose the groups to publish this product to get more faster and higher reach and click on Publish button
How to promote on Marketplace?
Step 1: Click on selling to view all the products you have listed.
Step 2: Click on Boost Listing at the right side of the listing you keen to promote using paid ads.
Step 3: Select End Date of your ad and Total Budget. At the right End Click on Save Changes or Boost Listing.
What is Facebook Group?
Its an Social community for the people who are all having same thought process.
Its not a place to post ads
It’s a place to have healthy discussion as per groups category.
But, members can market their products and services by updating success stories, participating others queries, testimonials and more indirect way.
Uses of Facebook Groups
It provides more personal engagement to other members of your community.
Groups can Receive immediate feedback from polls you are conducting.
You can able to Build trust by providing value.
How groups will be used for business?
How to create Facebook Group?
Step 1: Click on Create and Choose Group at the Top Menu of Your Facebook Account.
Step 2: Choose Group Name and Add anyone of Facebook member as Group Member.
Step 3: Select Privacy and Create It. (Public Groups Posts can be seen by anyone. Private Groups Posts cannot be seen by anyone out of the group numbers.)
How to Increase more members into Facebook Groups?
Step 1: Invite your friends to group to Join.
Step 2: Link your business page into group. And Invite page followers to the group.
Step 3: Email your customers and leads via email to join the group.
How to make more active users in the Facebook Group?
Welcome new users and let them introduce in comments. Which will tag new users automatically when you click on Write Post. So, they will be notified that their name was tagged. It will create more engagement.
Participate in others posts of the group.
Create more conversation about your niche everyday.
What is Facebook Pages?
A Facebook page is a public profile specially created for businesses, celebrities, brands, causes, and other organizations. Page is not like personal profiles, it does not have “friends,” but “fans and followers” – which are people who choose to “like or follow” a page. Pages can have an unlimited number of fans, but in personal profiles, only 5,000 friends can be added as maximum. Pages work similarly to profiles, updating users with things such as statuses, links, events, photos and videos. This information appears on the page itself, as well as in its fans’ personal news feeds.
You never find virtuosity for its own sake. Daniel Hope When I was a boy, the only thing which captivated me as much as music was the night sky. Daniel Hope At the age of eight, I bought my first telescope and would spend hours gazing at the moon and stars. I remember thinking what it must have been like when man first realized that we were only a
New fathers, political prisoners, traumatised presidential aides, resolute schoolboys, MEPs addressing unfriendly chambers – we all find that Shakespeare has magically anticipated our precise circumstances. How he was possible, I still don’t understand; but there isn’t a day I’m not grateful that he speaks to me in my own language. Daniel Hannan A trillion here, a trillion there and pretty soon you’re talking about real money. Daniel Hannan You
I didn’t like books where people played on a sports team and won a bunch of games, or went to summer camp and had a wonderful time. I really liked a book where a witch might cut a child’s head off or a pack of angry dogs might burst through a door and terrorize a family. Daniel Handler If you are allergic to a thing, it is best not
Looking ahead, future generations may learn their social skills from robots in the first place. The cute yellow Keepon robot from Carnegie Mellon University has shown the ability to facilitate social interactions with autistic children. Morphy at the University of Washington happily teaches gestures to children by demonstration. Daniel H. Wilson There are an endless number of things to discover about robotics. A lot of it is just too
Empathy is about standing in someone else’s shoes, feeling with his or her heart, seeing with his or her eyes. Not only is empathy hard to outsource and automate, but it makes the world a better place. Daniel H. Pink I think the more important task for a young person than developing a personal brand is figuring out what she’s great at, what she loves to do, and how
Train our children to love God. Daniel H. Hill Our gloomy Presbyterian ideas encourage fear of God, not love for him. Daniel H. Hill Let our children be taught love love love. Daniel H. Hill Those who have happy homes seldom turn out badly. Daniel H. Hill Faculty met, and after the usual business, some conversation was had about certain students being addicted to drinking, and it was reported
I’m not too worried about that. I am a big believer in modeling. Daniel Greenberg Technology will eventually destroy the way schools are run now. Daniel Greenberg You can’t make someone learn something – you really can’t teach someone something – they have to want to learn it. And if they want to learn, they will. Daniel Greenberg Educators are still spending way too much time trying to control
Smart phones and social media expand our universe. We can connect with others or collect information easier and faster than ever. Daniel Goleman True compassion means not only feeling another’s pain but also being moved to help relieve it. Daniel Goleman A prerequisite to empathy is simply paying attention to the person in pain. Daniel Goleman If your emotional abilities aren’t in hand, if you don’t have self-awareness, if
I think self-discipline is something, it’s like a muscle. The more you exercise it, the stronger it gets. Daniel Goldstein If you set goals for yourself, and you’re like a lot of other people, you probably realize it’s not that your goals are physically impossible that’s keeping you from achieving them; it’s that you lack the self-discipline to stick to them. It’s physically possible to lose weight. It’s physically
I do personal appearances, and I meet my fans, and I am genuinely honored that they come out to say ‘hello’ and just to see me. It’s so fantastic to see that they give it back. Daniel Goddard I do personal appearances, and I meet my fans, and I am genuinely honored that they come out to say ‘Hello’ and just to see me. Daniel Goddard
Humans are a social species more than any other, and in order to build a community, which for some reason humans have to do in order to live, we have to solve the communication problem. Language is the tool that was invented to solve that problem. Daniel Everett I joined a organisation called Wycliffe Bible Translators that had the objective of translating the Bible into all the languages of
I want to challenge my cinematography and my editing. Daniel Espinosa Gangster movies are the inheritor of the Greek tragedy: it’s the only genre where the audience will be disappointed if there’s not a tragic ending. Daniel Espinosa For me, it’s important that the script is good. Then a good director will want to make it. Daniel Espinosa I’m a great bum, and I’m a pretty good director. Daniel
Only we, the public, can force our representatives to reverse their abdication of the war powers that the Constitution gives exclusively to the Congress. Daniel Ellsberg Obama is making a choice now that will lead to the deaths of many thousands of civilians in Afghanistan by American hands. By ordinary standards of presidents, he is a decent man. But those standards aren’t good enough. He’s in a position either
I’m not an inventor. I just want to make things better. Daniel Ek There are half a billion people that listen to music online and the vast majority are doing so illegally. But if we bring those people over to the legal side and Spotify, what is going to happen is we are going to double the music industry and that will lead to more artists creating great new
Anybody who plays the stock market not as an insider is like a man buying cows in the moonlight. Daniel Drew We want a marriage with our customers, not a relationship. Daniel Drew He who sells what isn’t his’n, Must buy it back or go to prison. Daniel Drew
The secret of happiness is: Find something more important than you are and dedicate your life to it. Daniel Dennett A child raised on a desert island, alone, without social interaction, without language, and thus lacking empathy, is still a sentient being. Daniel Dennett We adore babies because they’re so cute. And, of course, we are amused by jokes because they are funny. This is all backwards. It is.
All our discontents about what we want appeared to spring from the want of thankfulness for what we have. Daniel Defoe The soul is placed in the body like a rough diamond, and must be polished, or the luster of it will never appear. Daniel Defoe It is better to have a lion at the head of an army of sheep, than a sheep at the head of an
Make no mistake: The organization of the working class must be both economic and political. The capitalist is organized upon both lines. You must attack him on both. Daniel De Leon Capitalism attacks and destroys all the finer sentiments of the human heart; it ruthlessly sweeps away old traditions and ideas opposed to its progress, and it exploits and corrupts those things once held sacred. Daniel De Leon Poverty
I live in a landscape, which every single day of my life is enriching. Daniel Day-Lewis I was a savage for so many years of my life. There was some seed of determination in me that I was not conscious of. I was mostly consciously getting into trouble and drunk. Daniel Day-Lewis There’s nothing worse than finding yourself in a situation, a very demanding piece of work, and knowing
Little deeds are like little seeds, they grow to flowers or to weeds. Daniel D. Palmer The mind must be cured as well as the body, as the mind so is the body. Daniel D. Palmer The mill cannot grind with the water that is past. Daniel D. Palmer The most wonderful study of mankind is man. Relieving human suffering and diffusing universal knowledge is humanitarian. Daniel D. Palmer
I am young, and I think all young guys would love to play a superhero – any superhero – it doesn’t matter. I could be a superhero that would just turn into a big blob or something like that, but I could tell all the ladies, ‘Hey, I am superhero!’ Daniel Curtis Lee Reading is a huge part of life. Daniel Curtis Lee
I started drama in high school. Daniel Cudmore I like the fact that I can do stunts, but I don’t think of myself as a stunt guy. Those guys are really good at what they do. Daniel Cudmore If you talk to any actor, they’ll tell you that working is the best thing. Daniel Cudmore I don’t mind what the role is at all; I just want to play
I’ve always loved to dress up a bit and show off. Daniel Craig The genuine truth, and I do think about this a lot, is that I’m one of the least competitive people you’ll ever meet. Except with myself. Daniel Craig I find it very easy playing Bond. I think he’s hilarious. He gets himself into some extraordinarily funny situations. Daniel Craig At some point, life starts to pass
You don’t quit after you get beat. You pick yourself up, and you start rebuilding to accomplish your goals. Daniel Cormier You don’t get to the highest levels of the sport without having the basics in order. Daniel Cormier It’s very difficult to make a 100% turnaround. It’s tough when you actually do exhibit patterns of bad behavior. You need to have a very strong support system of people
I think I’m gonna attach myself to the sinking ship that is book publishing. Daniel Clowes I must have been 3 years old or less, and I remember paging through these comics, trying to figure out the stories. I couldn’t read the words, so I made up my own stories. Daniel Clowes I tend to be the type who is overly polite and sort of ingratiating to other people.
Make big plans; aim high in hope and work, remembering that a noble, logical diagram once recorded will not die, but long after we are gone be a living thing, asserting itself with ever-growing insistence. Daniel Burnham Make no little plans; they have no magic to stir men’s blood and probably themselves will not be realized. Daniel Burnham It was Chicago with its World’s Fair which vivified the national
If you want to grow a beard like mine, the only thing I can tell you is that you have to have patience. You just have to let it grow. Daniel Bryan The thing that I have to stay away from is sweets. I have a horrible sweet tooth. It’s just the worst. Daniel Bryan You have to realize that a lot of life is just fortune and the
When I was a kid, we all knew who Niki Lauda was. He was a hero, a living legend in Germany. Everybody knows him. And he’s still very present on TV because he’s commenting for Formula One. Daniel Bruhl I enjoy passing time in my house. I’ll get up, head out on the terrace, think about what to do, fool around oiling the floorboards or hanging pictures askew. Daniel
I think that there are a lot of elements and events that will make you scared in life and make you not want to sort of show your true self. Daniel Breaker I fell in love with acting. I thought, ‘This is what I want to do.’ Daniel Breaker I started doing impressions of Steve Urkel and Ed Grimley as my way of getting through the fear of rejection.
To me, there’s no great chef without a great team. Daniel Boulud I love to create, and to me, the ultimate freedom of expression is a blank canvas or a block of clay to capture whatever emotions your imagination gives it. Daniel Boulud Something I learned when I was very young: with cooking, it doesn’t matter where you are; you can always cook. You can end up in small
I have never been lost, but I will admit to being confused for several weeks. Daniel Boone All you need for happiness is a good gun, a good horse, and a good wife. Daniel Boone Curiosity is natural to the soul of man and interesting objects have a powerful influence on our affections. Daniel Boone Nature was here a series of wonders, and a fund of delight. Daniel Boone
I’d like to die with my boots on. Daniel Berrigan There is no peace because the making of peace is at least as costly as the making of war – at least as exigent, at least as disruptive, at least as liable to bring disgrace and prison and death in its wake. Daniel Berrigan The arms race is worse than it ever was, the dumping of creation down a
There is no philosophy which is not founded upon knowledge of the phenomena, but to get any profit from this knowledge it is absolutely necessary to be a mathematician. Daniel Bernoulli It would be better for the true physics if there were no mathematicians on earth. Daniel Bernoulli
We don’t do this kind of work for awards or to be recognised. We do this to share stories with the world. Daniel Berehulak For us, there is no such thing as failure. You can’t miss a deadline; you can’t come up short on an assignment. You have to perform, period. Daniel Berehulak When you’re in the field, you just focus on the task at hand. Daniel Berehulak I’m
Technology, like art, is a soaring exercise of the human imagination. Daniel Bell I am too weary to listen, too angry to hear. Daniel Bell The impulse of the journalist is to be novel, yet to relate his curiosities to the urgencies of the moment; the philosopher seeks what he conceives to be true, regardless of the moment. Daniel Bell When theology erodes and organization crumbles, when the institutional
Anti-Semitism has no historical, political and certainly no philosophical origins. Anti-Semitism is a disease. Daniel Barenboim Controversial means somebody who makes people think. And if you are afraid of people who will be against you, you might as well stay home and do nothing. Daniel Barenboim For many people, music is here to let them forget the daily chores of life. Daniel Barenboim Music is not a profession. Music
I’m not afraid of special effects, but I see them very much as a means to an end. Daniel Barber Before we start filming, I have a strong idea of the look and the feel that I want to create, and I’m happy to explore any means that will help me achieve that. Daniel Barber Not being a genius, I believe in collaboration, and my background as a problem
I’ve been sober now for a couple of years and I’m taking my sobriety very seriously – one day at a time and I am moving forward in my career. Daniel Baldwin I don’t really drink very much, although I have abused alcohol in the past. Daniel Baldwin I prefer to say that I am a beautiful person. But the addict is a horrible person. Daniel Baldwin I tell
Peru is a country where more than half the people would emigrate if given the chance. That’s half the population that is willing to abandon everything they know for the uncertainty of a life in a foreign land, in another language. Daniel Alarcon How emigration is actually lived – well, this depends on many factors: education, economic station, language, where one lands, and what support network is in place
There is a human capital crisis in the federal government. Not only are we losing the decades of talent as civil servants retire, we are not doing enough to develop and nurture the next generation of public servants. Daniel Akaka It is imperative that we make consumers more aware of the long-term effects of their financial decisions, particularly in managing their credit card debt, so that they can avoid
I’m not a boastful person. I like my actions to speak for me. Daniel A. D’Aniello If you’re only going to give away 50 percent of your wealth… c’mon. I’m going to do much more than that. Daniel A. D’Aniello Entrepreneurship requires flexibility and an open society, and there will always be people who succeed and people who follow. For those who lead, they have an obligation to create
Take those chances and you can achieve greatness, whereas if you go conservative, you’ll never know. I truly believe what doesn’t kill you makes you stronger. Even if you fail, learning and moving on is sometimes the best thing. Danica Patrick Sometimes it takes looking at the past to really be able to move forward and learn from it. Danica Patrick I’ve never seen myself as a ‘girl driver.’
One of the most amazing things about mathematics is the people who do math aren’t usually interested in application, because mathematics itself is truly a beautiful art form. It’s structures and patterns, and that’s what we love, and that’s what we get off on. Danica McKellar Math is like going to the gym for your brain. It sharpens your mind. Danica McKellar Find your self-respect now. Don’t dumb yourselves
Our minds have a tendency to wander. To duck and feint and keep us at a slight remove from the moment at hand. Dani Shapiro Our pain hides beneath these fluttering, random thoughts that run through our heads in an endless loop. But there’s so much freedom in getting to know what’s under there, the bedrock. Dani Shapiro If you write memoir, it can’t be about blame or hurt;
I find that the kinds of music I’m drawn to are those that a lot of people take for granted. Danger Mouse When you’re younger, you have ideas and visions of what you’re going to be like when you’re older and what love is going to be like and who you’re gonna be married to and all of these different things. Danger Mouse Some people have been listening to
When people recognize your work and want to reward you for what you’ve done, that’s a good feeling. Dane DeHaan I always wanted to be an actor, but my top three favorite actors of all time are Al Pacino, James Dean and Philip Seymour Hoffman. Dane DeHaan I’ve always said that if I could do anything in the world, I would be a professional golfer. Dane DeHaan I was
I’m a late-night guy. Dane Cook I always wanted to be a snake. Every time I saw a snake on TV. I’d always say ‘Why not me?’ Dane Cook That MySpace is the story of the year. Everyone but my mother is on it. Dane Cook I’m glad that my parents missed one thing that was really unbelievable. They saw me hit this great success. It was a blast
On the roads, it is one of those ‘might is right’ situations. If I see cars coming, I duck out of the way. Dane Bird-Smith Every training session, I try to simulate the conditions similar to where I am racing. Dane Bird-Smith All my life, I have been surrounded by the track. The week I was born, Dad took me to training. I do recall at some stage being
I’m not only a person of color, I’m also a woman. And I’m not only a woman, I’m also a woman from the Third World. All those elements put together means I have a lot to do. Danai Gurira A zombie apocalypse isn’t the most jovial situation. Danai Gurira We are used to women’s narratives being defined through the male perspective. I challenge that as a concept. Danai Gurira